Media institutions are large companies who aim to help and fund the production of the music videos for the artist or band. Media institutions can also fulfill the entertainment purpose of a music video. Not all popular artist and band are signed by media institution which support them and fund them , being signed with a successful media institution could mean that it can enhance the artist band and success, also media institution can appeal to different artist and bands depending on the genre of music and their popularity.
There are four leading institutions within the music industry.
EMISony Music Entertainment
Universal Music Group
Warner Music Group
EMI is one of the world's leading music companies international institution they own record labels which includes Angel blue note and capitol.Music form indie/hip hop genre also known from working with EMI.
Artist/bands that have been with EMI Music :
- Beatles
- Snoop Dogg
- Tinie tempah
- Lloyd Banks
- Cold Play
- Daft punk
- Mcfly
- Lil Allen
- Kylie Monogue
Sony Music entertainment: Sony music entertainment is known for working with international superstars they offer hip hop country,classical, gospel, pop rock which offer a wide range of variety in the genres that they work with.Their record labels include, artist records,Columbia records and RCA records.
Artists/ bands that have been with Sony Music entertainment
- Beyonce
- Chris Brown
- Estelle
- Paramore
- James Blunt
- Alicia Keys
- Miley Cyrus
- Usher
Universal Music Group:World's largest music content company. The recorded music business discovers and develops recording artists and then markets, then promotes their music therefore universal Music Group work with the modern day s most popular and known artists.Universal has many international success.
Artist/bands that have been with universal Music Group
- Akon
- Busta Rhymes
- Mariah Carey
- Justin Bieber
- Nicki Minaj
- Cheryl Cole
- Rihanna
- Adele
- Mary J blige
Warner music Group: Warner is not as popular,However it still holds the status as being a international institution, Record labels include Asylum Atlantic,Cordless East west and Warner Bros.They have long- term creative and financial success.
Artist/bands that have been with Warner Music Company:
- T.I
- Flo Rida
- Wiz khalifa
- Wiley
- Jason derulo
- Bruno Mars
Conclusion:This research into media institution has made me aware of the world's largest and successful media institution and their role in the music industry.I now know what some institutions are not large as others. However this research would benefit me when it comes to producing my own music video which will allow me to make decision on what institution would suit my genre of music and my music video.
Good research on the 4 leading music institutions. Examples of artists are well highlighted.
ReplyDeleteTo improve;
-what are the advantages and disadvantages to having a media institution to represent you as an artist?
-you should be thinking about what song you want to do...Which institution would you look to represent your artist and why?