Research:Music videos channel

                                                         Music video channels 

 

Music channels are important  because it offers the audience a wide a range of variety depending on the genre of their choice. The audience can also search for their favourite  artist according to the genre and channel. Music channels are popular because the main genres have music channel dedicated only to that genre. It allows  the audience to not only listen to their favourite songs also watch them performing through music channels.

Music channels Today:
There are  a lot of music channels on today's TV to suit the tastes of the most people. For example if someone enjoys rock music they can watch MTV  Rock's which appeals to their own taste of their music> music channels have expanded in  terms of amount of channels  that are available to the public which therefore attracts a wider range of audience.

Some of the channels available today are as follows:

• MTV Dance
• MTV Base
• MTV Rock
• MTV Hits
• MTV Live
• MTV Classics
• The Box
• Flava
• Kiss TV
• Kerrang
• Club land
• Channel AKA
• VH1
• Viva

Music channels and further attraction for the audience:
Prolonged music shows:
Channels such as MTV base have programmes within the channel such as 'UK Top 40' which consist of viewing the official single chart and the most popular music videos of the time. It is done in the form of counting down starting from 40 until 1.This keeps the audience involved and excited a they would watch the programme until the best of  the music  videos of all time are revealed.

 

TV shows on music channels:

-MTV has developed to into a channel which delivers all forms of entertainments to its audience on one channel which keeps  the audience to MTV over the other channel as MTV allows its audience to stay on the MTV channel and watch different TV shows on one channel whether than switching to the other channel. For example MTV   

Viva shows programmes like Bel Air, this is because they like to keep their audience entertain stay on their channel  and also catch up on the old shows that the other music that doesn't show, this is  

 

 

Synergy across different media platforms:

There are different ways which music channels can be consumed whether it be through TV internet and through social networking websites. Now the high level of interest in music videos enabled different media formats to include videos and people have more options to get access to the music videos. 

There are many much channels which people have access to. 

This is for the people that like rock music they can access this channel there's live performances.

 

This music channel genre is more grime, underground artists

Sisters channels such as MTV Hits, TV Base etc. offer wide ranging genre variety to the audience. The audience can benefit from MTV as they offer different music video channels depending on the genre.

Under representation of music channels.
There are several music channels that are underrepresented. One of the most notable example would be Channel AKA their main music  videos they show on their channel are mainly grime and  strictly UK rap genre. This type of genre only attracts small audience so emphasis on the music video. This music channel also have a low budget music videos shows that quality of the music video is not high either. The target audience is mainly between 12-20  and the majority that watch this music videos are males.

 Advantages of having so many music channel.

• The advantages of  playing the artist music video on their channel allows the audience to ask for more demand on what they like to see on their music videos.
• It increases the marketing a promotion which can boost sale release.
• The more the channel plays the music video, this enable the audience to  get an idea of knowing the  song inside out.
• can increase download for the audience.